NAIF ABDULLAH
Product Strategy & Fintech

Naif Abdullah

Bridging complex financial systems with intuitive digital experiences.

About Me

Strategy Meets Execution

Currently shaping channels strategy at SNB Capital, I operate at the intersection of financial technology, product strategy, and user-centric design. My background spans enterprise software development, competitive market analysis, and digital roadmap planning.

Former member of the Saudi National Karate Team. Discipline, teamwork, and precision drive everything I do.

Work Experience

A trajectory through financial technology, from enterprise development to strategic product leadership.

2025 — Present
Riyadh, Saudi Arabia
Current
Product Owner — Investment Platform
SNB Capital
Digital Strategy & Product
  • Led market & competitor scans presented to C-suite and CTO, directly influencing the department's digital roadmap and investment priorities.
  • Architected Power BI dashboard consolidating 25+ project lifecycles, eliminating 40% of status meetings through real-time visibility.
  • Designed wireframes for 360° holdings view unifying local, international, and GTN accounts, simplifying complex portfolio management.
2023
Ohio, USA
Software Developer
The J.M. Smucker Co.
Performance & Compliance
  • Reduced test suite runtime by 41% through strategic optimization of automated testing frameworks.
  • Restructured cookie consent architecture ensuring CCPA compliance and mitigating legal risk exposure.
2022 — 2024
Wisconsin, USA
Full Stack Developer
UW-Madison IT
Web Development & Training
  • Developed an all-purpose web utility using ReactJS, NodeJS, MySQL, and ExpressJS, adopted by 90+ employees to replace legacy scheduling systems and enhance departmental operations.
  • Contributed to an Agile Scrum team, ensuring efficient task prioritization and swift delivery of enhancements in weekly sprints while interfacing directly with stakeholders to integrate essential features.
  • Conceived and implemented a comprehensive ReactJS training program covering HTTP requests, component architecture, and state management, accelerating onboarding and driving better code production across the team.
Sep 2022 — Dec 2022
Wisconsin, USA
Computer Science Tutor
University of Wisconsin–Madison
Academic Support & Mentorship
  • Tutored students in the Computer Science department to assist them with academic coursework and career preparation, covering Machine Organization, C Programming, and Discrete Mathematics.
  • Collaborated closely with supervisors to develop effective CS teaching principles and communication strategies, ensuring successful knowledge transfer and student comprehension.

Certifications

Professional Scrum Product Owner II (PSPO II)
Scrum.org
Verify Certificate →
Professional Scrum Product Owner I (PSPO I)
Scrum.org
Verify Certificate →
Charles River IMS
Charles River
Verify Certificate →
CME-1 A
Chartered Institute for Securities & Investment
Verify Certificate →
CME-1 B
The Financial Academy
Verify Certificate →

Areas of Expertise

Product Strategy

Translating market intelligence into actionable roadmaps. Experienced in competitive analysis, stakeholder alignment, and go-to-market execution for fintech products.

Market AnalysisRoadmap PlanningGTM Strategy
Competitive Intelligence

Market scanning, competitor benchmarking, and strategic presentations to C-suite leadership for informed digital investment decisions.

Market ResearchStakeholder AlignmentInvestment Priorities
Product Design

Figma, wireframing, prototyping, and user experience optimization. Creating intuitive interfaces for complex financial systems.

FigmaWireframingUX Optimization
Technical Foundation

CS degree with hands-on development experience. I speak the language of engineers while keeping business objectives in focus.

ReactNode.jsPythonSQL
Agile Leadership

Scrum, backlog management, and cross-functional team coordination. Delivering products through iterative, stakeholder-aligned processes.

ScrumBacklog ManagementCross-functional
Data & Analytics

Power BI, DAX, dashboard architecture, and data-driven decision making. Building real-time visibility systems for executive teams.

Power BIDAXDashboard Architecture

Education & Honors

University
University of Wisconsin–Madison
Bachelor of Science in Computer Science
3.76 / 4GPA Cumulative
×3Dean's List
Scholarship
Custodian of the Two Holy Mosques
Fully Funded by Ministry of Education, Saudi Arabia

Selected from over 68,000 applicants for this prestigious scholarship program, enabling full undergraduate studies in Computer Science at a top-tier U.S. university.

"

Discipline and teamwork in all I do. The discipline of a developer, the vision of a strategist, and the empathy of a product leader.

Former Saudi National Karate Team

Get in Touch

Ready to build the future? I'm always interested in discussing fintech innovation, product strategy, or potential collaborations.